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More resilience in the challenging media business with ‘hybrid cloud’
The media world is under pressure. Print will continue to play an important role in the future, especially for regional media that are close to the people.
Zürcher Oberland Medien AG believes this, but is not closing its eyes to the tougher environment. It therefore wanted to modernise and streamline its ICT infrastructure, which had previously been operated on site, and move its entire office operations to the cloud. This was made possible at Zürcher Oberland Medien AG by the ‘ZOM2CLOUD’ project with Baggenstos, which lasted over a year.
After completion in February 2025, it became clear that the regional media company's new hybrid cloud infrastructure minimised dependencies, clearly defined responsibility for production applications and increased the availability of newspaper production. At the same time, ICT operating costs were reduced. In technical terms, the specialists at Baggenstos solved this by consistently utilising PaaS services and standard cloud services such as Intune, Teams Enterprise Voice, SharePoint Online, Exchange Online and OneDrive.
The changes in the organisation are noticeable: collaboration within the media group, which is headquartered in Wetzikon and has sites in Wila and Dübendorf, is now based on the modern work approach. IT risks at the sites have been minimised and high security standards have been introduced.
The project received top marks from the customer, especially as it was complex, involved numerous historically grown systems and processes, business applications had to be migrated and newspaper production could not be impaired. Conclusion: New forces have been released for the further development of the regional daily and weekly media in the Zurich Oberland.
In the following clip, Ralph Brechlin, CEO of Zürcher Oberland Meiden, talks about the requirements, the path to the new solution and the collaboration with Baggenstos. (only in Swiss-German)
